Privacy Policy

Privacy Policy – Bisou Fashion

This Privacy Policy explains how Bisou Fashion (“we”, “us”, or “our”) collects, uses, and protects your personal data when you visit bisoufashion.com (the “Website”) or use our services. We are committed to protecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

Data provided by you:

• Identity & Contact: Name, email address, telephone number, and delivery/billing addresses.
• Financial: Payment confirmations (note: we do not store full credit card details; these are handled by secure UK-compliant payment processors).
• Profile Data: Your username, password, and order history.

Data collected automatically:

When you visit the Website, we automatically collect Technical Data (IP address, browser type, time zone, and location) and Usage Data (information about how you use our website and products) via cookies and similar technologies.

2. How and Why We Use Your Data

Under UK law, we must have a "legal basis" to use your data. We use your data for:

• Performance of a Contract: To process and deliver your order.
• Legitimate Interests: To improve our Website, prevent fraud, and provide customer support.
• Consent: To send you marketing communications (which you can opt out of at any time).
• Legal Obligation: To comply with UK tax or consumer laws.

3. Data Sharing and International Transfers

We share your data with third-party service providers (such as Shopify and delivery couriers) to fulfill your orders. As our partners operate internationally (including outside the UK/EEA), we ensure that appropriate safeguards (such as Standard Contractual Clauses) are in place to protect your data during these transfers.

4. Your Legal Rights

Under the UK GDPR, you have the following rights:

• Access: Request a copy of the personal data we hold about you.
• Correction: Request that we fix inaccurate data.
• Erasure: Request that we delete your data (the "right to be forgotten").
• Object/Restrict: Object to us processing your data for marketing purposes.
• Portability: Request the transfer of your data to another service.

5. Cookies

Our Website uses cookies to distinguish you from other users and track your shopping basket. You can set your browser to refuse cookies, but this may cause parts of the Website to function incorrectly.

6. Third-Party Links

This Website may include links to third-party websites. Clicking those links may allow third parties to collect data about you. We do not control these websites and are not responsible for their privacy statements.